Saturday, January 25, 2020
Marketing Mix :: essays research papers
Social Systems Analysis of Organizational Planning and Management           HUS 643.22           Systems Analysis –Comp Unit IV-B Purpose: To discuss the components of the marketing mix, outline the product offerings of the agency and define strategic planning from an open systems perspective. Monifa K. Jackson December 26, 2003 Dr. Harold Carter Thesis Development Marketing mix is a management function linking the organization to its external environment. The linking or transaction occurs not only between customers and the organization, but also amongst the organization’s task environment. Kotler & Andreasen (2002) contend that in contrast to those who conceive of marketing largely in terms of communications strategies designed to change customers to fit the organization’s offering, sophisticated marketer’s view the marketing function as more diverse and the marketing objective as, above all, responding to customer needs and wants. A diverse marketing program pays attention not only to communication but also to the nature of the offering, its cost to target audience members, and the channels through which it is made available. The true marketer’s mindset considers that it is the organization that must be willing to adapt its offering to the customer, and not vice versa. At National Pike Health Center (NPHC), this philosophy has been adopted. NPHC agrees that creativity is necessary for survival. All clients will not be able to molded into an already existing program. Change agents must be readily able to view challenges to impacting positive change and adapting to a more flexible style of empowering. Generations change rapidly and what worked for one may not work for another. Staying informed is essential to staying at the forefront of empowerment.      The pilot project focuses on educating families with options to achieving a better education for their children. The foundation of a good education, in which the children are stimulated and motivated to learn and to return to school, is priceless. The classroom is a microcosm of the world. Survival of the academic arena dictates one’s future potential. Children were taught not to give up, but to discover alternative methods of locating valuable solutions.      Kotler and Andreasen (2002) contend the marketing mix is the particular blend of controllable marketing variables that the firm uses to achieve its objective in the target market. There are many variables that create the marketing mix. They are classified into major groups including price, product, place, and promotion.      The product was the delivery of the services to the consumers (target population). The services were distributed within the context of the existing program through group sessions, accurate record keeping, and other client services. Marketing Mix :: essays research papers Social Systems Analysis of Organizational Planning and Management           HUS 643.22           Systems Analysis –Comp Unit IV-B Purpose: To discuss the components of the marketing mix, outline the product offerings of the agency and define strategic planning from an open systems perspective. Monifa K. Jackson December 26, 2003 Dr. Harold Carter Thesis Development Marketing mix is a management function linking the organization to its external environment. The linking or transaction occurs not only between customers and the organization, but also amongst the organization’s task environment. Kotler & Andreasen (2002) contend that in contrast to those who conceive of marketing largely in terms of communications strategies designed to change customers to fit the organization’s offering, sophisticated marketer’s view the marketing function as more diverse and the marketing objective as, above all, responding to customer needs and wants. A diverse marketing program pays attention not only to communication but also to the nature of the offering, its cost to target audience members, and the channels through which it is made available. The true marketer’s mindset considers that it is the organization that must be willing to adapt its offering to the customer, and not vice versa. At National Pike Health Center (NPHC), this philosophy has been adopted. NPHC agrees that creativity is necessary for survival. All clients will not be able to molded into an already existing program. Change agents must be readily able to view challenges to impacting positive change and adapting to a more flexible style of empowering. Generations change rapidly and what worked for one may not work for another. Staying informed is essential to staying at the forefront of empowerment.      The pilot project focuses on educating families with options to achieving a better education for their children. The foundation of a good education, in which the children are stimulated and motivated to learn and to return to school, is priceless. The classroom is a microcosm of the world. Survival of the academic arena dictates one’s future potential. Children were taught not to give up, but to discover alternative methods of locating valuable solutions.      Kotler and Andreasen (2002) contend the marketing mix is the particular blend of controllable marketing variables that the firm uses to achieve its objective in the target market. There are many variables that create the marketing mix. They are classified into major groups including price, product, place, and promotion.      The product was the delivery of the services to the consumers (target population). The services were distributed within the context of the existing program through group sessions, accurate record keeping, and other client services.
Friday, January 17, 2020
Being Bilingual Essay
The world has become a small village. People from different countries communicate with each other daily. Therefore, the need for bilingualism has become urgent for several reasons such as migration, having parents who speak a different language or studying in an international school. In fact, speaking two languages can help us get better job opportunities and open up our mind. Firstly, being bilingual can help you have a good job easily. Nowadays, it is one of the highest priorities that you speak more than one language. For example, most of the international banks request their employees to be bilingual. Also, it is improves our life and offer us good job opportunities. All in all, one who speaks two languages gets many benefits in his life. Secondly, speaking two languages can open up our minds to new experiences and new cultures. For example, we can enjoy free time by reading books that have been written in different languages and watching documentaries and programs about different cultures. Moreover, when we travel, we get to understand people and their jokes, comments and conversation, which makes our stay in a foreign country more enjoyable and memorable. All the above reasons for knowing a new culture, it is traditions and history, enables us to communicate effectively with people from different places. In conclusion, it is Necessary to be bilingual to lead a more comfortable and meaningful life. Many lucky people do not choose to be bilingual because they are born in a family that speaks different languages. Their bilingual environment opens many doors for them. It is also enable them to be more successful.
Wednesday, January 8, 2020
Contribution of Psychology and Social Psychology to the...
Contribution of Psychology and Social Psychology to the Study of Health and Welfare Issues In this assignment I will be comparing and contrasting two psychological approaches demonstrating their relevance to understanding a health issue. The issue that I will be applying the two psychological approaches to is Smoking. The psycho dynamic approach denotes the active forces within the personality that motivate behaviour, and the inner causes of behaviour, in particular the unconscious conflict between the different structures that compose the whole personality. There are a lot of factors that contribute to why people behave in a certain way and why people†¦show more content†¦These conflicts are accompanied by anxiety and result from interactions between the different personality structures named the ego, the id and the super ego. The id is concerned with the gratification of basic biological instincts and the pleasure principle, the ego is manifested as consciousness and the reality principle. The super ego constituted moral conscience and idealistic striving. The development of an individuals personality structures arises as a result of a maturational process from birth to adulthood. A lot of people do not realise what smoking is actually doing to their health and most smokers are living in denial which is a defence mechanism people use to block out the unpleasant reality of smoking which exists. The smoker does know that smoking cigarettes causes cancer and if the smoker doesn’t stop they could die of cancer or another disease associated with smoking such as heart disease. For example the symptoms of lung cancer are the coughing up of blood, shortness of breath, dry cough with phlegm, weight loss and a dull continuous pain in the chest and shoulders. If a smoker has theses symptoms and are a heavy smoker he or she may delay in seeking medical advice because they are afraid of the diagnosis. The learning approach is associated with the behaviorist perspectiveShow MoreRelatedChild Poverty And Its Effects On Children1123 Words  | 5 PagesChild Poverty in Canada Grace Abbott once said, â€Å"Child labor and poverty are inevitably bound together and if you continue to use the labor of children as the treatment for the social disease of poverty, you will have both poverty and child labor to the end of time.†Child poverty is one of the biggest issues facing Canadian children today. Child poverty can significantly shorten a child’s life. One of the major reasons child poverty in Canada is so high is because of low wages. 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